<!DOCTYPE html>
<html>
<head>
<meta charset='utf-8'>
<meta content='IE=edge,chrome=1' http-equiv='X-UA-Compatible'>
<title>
Error 404: No pudimos encontrar la página que buscabas
&bull;&bull; corcholat
</title>
<meta content='Tendencias en mercadotecnia, redes sociales, e-commerce y publicidad.' name='description'>
<meta content='width=device-width, user-scalable=no, minimum-scale=1.0' name='viewport'>
<link href='https://corcholat.com/rss' rel='alternate' type='application/rss+xml'>
<meta content='lWmbn8WT5177hnmpivfIH-1_5jRdmUoeMa8jdJGMwUg' name='google-site-verification'>
<meta content='summary_large_image' name='twitter:card'>
<meta content='corcholat' name='twitter:site'>
<meta content='corcholat' property='og:site_name'>
<meta content='corcholat •• Refrescantes ideas en marketing.' name='twitter:title'>
<meta content='corcholat •• Refrescantes ideas en marketing.' property='og:title'>
<meta content='Tendencias en mercadotecnia, redes sociales, e-commerce y publicidad.' name='twitter:description'>
<meta content='Tendencias en mercadotecnia, redes sociales, e-commerce y publicidad.' property='og:description'>
<meta content='https://corcholat.com/assets/etc/og-corcholat-7036b47479962a8f2d65d3b92cf449400f3337ae9c3fb8c17840210d1f3f313e.png' name='twitter:image'>
<meta content='https://corcholat.com/assets/etc/og-corcholat-7036b47479962a8f2d65d3b92cf449400f3337ae9c3fb8c17840210d1f3f313e.png' property='og:image'>
<link href='/apple-touch-icon.png?corcholat2019' rel='apple-touch-icon' sizes='180x180'>
<link href='/site.webmanifest?corcholat2019' rel='manifest'>
<link color='#bd5200' href='/safari-pinned-tab.svg?corcholat2019' rel='mask-icon'>
<link href='/favicon.ico?corcholat2019' rel='shortcut icon'>
<meta name="csrf-param" content="authenticity_token" />
<meta name="csrf-token" content="EleDSjfaVukC9L91e+9C/b1xaum8vWBViWcjJ1Ta8sezSAA5Ur3y1swKvGiNIxkgpH1RMxmv6TkSs7CK3epT0w==" />


<link rel="stylesheet" media="screen" href="/assets/application-cab8ccee70498415febf8055e3a73585c0fb94fad64d8122cbc9afa0fdfa367b.css" />
</head>
<body>
<header id='corcholat-head'>
<div class='wrap'>
<h1 id='logo'>
<a href='/'>
<i class="svgicon" style="width: 110px;"><svg xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" width="100%" height="100%" viewBox="0 0 233 111" fill-rule="evenodd" stroke-linejoin="round" stroke-miterlimit="1.41421"><g><path d="M97.18 28.384c-1.264 12.327-20.453 20.95-43.905 20.95-20.25 0-38.704-10.263-41.423-19.675 1.008 8.91 10.35 15.134 23.808 20.007-13.54-1.792-23.638-8.217-26.926-15.995-.08.526-.168 1.05-.266 1.572-.71 3.746-1.684 7.483-2.85 11.06-.1.31-.372.952-.09 1.58.197.438.563.778.97 1.03 1.867 1.122 4.02 1.975 5.08 3.702.97 1.585 1.278 3.518.473 5.23-.32.666-1.11 1.203-.586 2.44.424 1 1.57 1.46 2.572 1.614 1.788.257 3.617.375 5.36.76 1.246.277 2.255 1.148 3.342 1.892a39.54 39.54 0 0 0 2.113 1.349c.313.187.63.37.948.548.462.26.94.485 1.42.707l.454.2c.056.17.075.2.124.29.71 1.333 2.636 1.756 4.288 1.42l5.03-1.09c1.254-.25 2.533.126 3.79.38 1.425.287 2.86.506 4.302.705 2.06.3 3.636 2.008 5.584 3.357 1.46.984 3.585.977 5.02-.043 1.854-1.353 3.627-3.068 5.604-3.325 1.994-.26 3.97-.642 5.93-1.064.698-.146 1.42-.146 2.117-.003 2.892.617 5.968 1.913 8.24.658.512-.283.98-.714 1.167-1.286 2.264-1.047 4.394-2.383 6.354-3.833a5.23 5.23 0 0 1 2.288-.94l4.998-.694c1.5-.23 3.343-1.26 2.527-2.943-.907-1.838-1.41-3.93-.41-5.76.497-.9 1.158-1.74 2.065-2.29 1.217-.73 2.54-1.335 3.642-2.186.612-.474 1.026-1.312.705-2.095l-.145-.432c-1.805-5.588-3.22-11.36-3.667-17.146l-.038-.54c-.003-.04-.007-.08-.01-.12zM49.865 68.526c-.22-.61-.448-1.3-.556-1.79-.21-.957-.42-2.918-.53-4.728a1.65 1.65 0 0 0-1.51-1.548c-3.384-.29-6.646-.824-9.74-1.57-.5-.126-1.05-.042-1.496.234a1.95 1.95 0 0 0-.878 1.233l-.807 3.69c-.245.972-.544 1.586-1.085 2.133l3.288-.72c1.05-.217 6.783.746 8.55.986 1.337.18 2.627.575 3.72 1.317a146.34 146.34 0 0 1 1.043.763zm6.82 0c.22-.61.45-1.3.557-1.79.21-.957.42-2.918.53-4.728a1.65 1.65 0 0 1 1.51-1.548c3.384-.29 6.646-.824 9.74-1.57a1.95 1.95 0 0 1 1.495.234c.447.276.764.72.88 1.233l.806 3.69c.245.972.544 1.586 1.086 2.133l-3.29-.72c-1.048-.217-6.783.746-8.55.986-1.337.18-2.627.575-3.72 1.317-.072.05-.945.69-1.043.763zM77.7 64.98s-1.69-4.176-2.024-6.533c-.115-.877.38-1.72 1.202-2.047 2.32-.936 4.495-2 6.494-3.18.49-.294 1.083-.354 1.62-.163s.96.61 1.155 1.147c.73 2.02 1.658 4.373 3.448 5.486-7.14 1.544-11.986.478-11.896 5.29zm-48.87 0s1.69-4.176 2.024-6.533c.115-.877-.38-1.72-1.202-2.047-2.32-.936-4.496-2-6.495-3.18-.488-.294-1.083-.354-1.62-.163a1.91 1.91 0 0 0-1.156 1.147c-.73 2.02-1.657 4.373-3.447 5.486 7.14 1.544 11.986.478 11.896 5.29zM12.06 42.75a1.85 1.85 0 0 0-3.411.514c-.515 2.257-.474 4.475.837 4.412 0 0 4.583-.09 5.26 2.51.156.6.005 3.096.07 3.328 1.203-1.377 2.038-2.898 2.415-4.598-2.114-1.895-3.86-3.965-5.17-6.167zm82.428 0c.377-.664 1.125-1.028 1.88-.914a1.85 1.85 0 0 1 1.529 1.428c.516 2.257.475 4.475-.837 4.412 0 0-4.583-.09-5.26 2.51-.156.6-.005 3.096-.07 3.328-1.203-1.377-2.038-2.898-2.416-4.598 2.115-1.895 3.86-3.965 5.172-6.167zM5.382 28.062l-.001.035V28.114 28.15l.01-.06.001.092s.024-.29-.002-.156v.012l-.007.024zm95.752-.15l.018.217-.018-.4v.173zm-95.713-.05c-.01.1-.005.086-.001.047l.01-.088-.003.025-.005.016zm.08-.768c.892-5.99 5.015-11.218 9.793-14.842.275-.21.22-.184.424-.318l.352-.255.322-.23.022-.016.02-.014c.628-.442 1.186-.806 1.776-1.175l.1-.063s-.178.086.057-.036c.16-.084-.01.005.158-.097l.765-.458.15-.088c.02-.01.04-.022.058-.034.057-.033-.04.024-.024.014l.66-.375c.42-.234.813-.44 1.25-.67.06-.032.002-.001.01-.006l.904-.456a22.75 22.75 0 0 0 .586-.283c.633-.327.344-.162.344-.162l1.276-.575.04-.018.12-.052.186-.08c.652-.282 1.313-.546 1.974-.8.123-.047.026-.01.03-.01l.813-.305.405-.146c.055-.02-.007.003-.002.001.9-.323 1.806-.62 2.722-.904.02-.006-.405.12.352-.107a68.11 68.11 0 0 1 2.73-.758l.78-.194.243-.06.1-.022c.018-.004.037-.008.055-.013.077-.018-.053.013-.03.008l.892-.206c-.05.01.787-.176 1.504-.32l1.235-.24.474-.086.132-.023.03-.005a78.33 78.33 0 0 1 4.276-.627c.13-.015 1.742-.2 3.12-.308l1.52-.106.217-.013a86.21 86.21 0 0 1 4.715-.14h.3s2.778-.012 4.566.132c1.23.07 2.45.165 3.642.286l.665.07.682.078a76.92 76.92 0 0 1 3.496.494l.408.068.866.153 2.007.394.168.036a68.63 68.63 0 0 1 6.925 1.856l.006.002.28.092-.28-.092-.394-.05.564.112.487.158.3.103.482.168c-.08-.03 1.363.494 2.28.862l.06.023.13.055-.05-.022 1.287.54c.004.002.777.338 1.478.67l.65.312 1.004.505s-.425-.224.318.165c.038.02-.067-.035.077.04l.706.38c.018.01.037.02.055.03.147.08-.088-.05.158.087.015.01-.257-.145.245.138l.22.125c.422.24.84.5 1.253.746l-.234-.125.356.23s-.12-.105.056.005c.004.003-.146-.092.122.077.047.03-.124-.078.115.073.104.066-.15-.1.425.273.008.006-.104-.068.08.052.108.07-.026-.018.204.134.014.01-.203-.136.172.115l-.067-.045.067.045c.655.442 1.294.905 1.925 1.38.062.054-.105-.072-.105-.072l.208.153.083.064-.083-.064.083.064.002.002-.007-.007.007.007.13.102c-.04-.03.184.145.16.125 4.604 3.672 8.32 8.58 9.192 14.443V27.18v.001l.001.004.018.135V27.325l.001.008.003.023-.003-.014v-.01l-.002-.014-.007-.026-.01-.11-.001-.005-.067-.246.073.362-.014-.085.02.083.005.043.006.03a1.16 1.16 0 0 0 .008.077l-.005-.07-.002-.017c-.001-.007-.002-.018-.004-.03-.001-.03 0-.032.006.048l.047.353.043.433.032.403-.004-.037.008.125v-.028l.01.178c.428 5.552 1.808 11.026 3.545 16.36-.026-.077-.09-.23.043.117l.102.298a8.11 8.11 0 0 1 .091.328c.597 2.407-.646 5.05-2.87 6.425L98.74 54.34c-.385.25-.47.56-.47.56-.403.642-.095 1.365.365 2.3 0 0 .432.935.537 1.803.39 3.234-2.338 6.282-6.073 6.852l-4.985.693c-.332.046-.592.263-.856.46-1.776 1.305-3.612 2.558-5.608 3.48 0 0-.604.718-1.284 1.206-1.92 1.378-4.456 1.758-6.717 1.3l-4.99-1.083c-.3-.065-.597.024-.893.09-1.945.434-3.936.716-5.892 1.034-.562.096-.998.583-1.513.964-.972.717-1.898 1.518-2.944 2.096-2.763 1.524-6.408 1.398-9.024-.467l-3.258-2.404c-.262-.183-.595-.207-.914-.25-1.765-.24-3.517-.547-5.25-.93-.358-.08-.72-.21-1.068-.137-2.708.577-5.43 1.537-8.034 1.197-1.894-.247-3.76-1.105-4.97-2.617-2.08-.963-4.007-2.28-5.84-3.654-.18-.136-.383-.25-.606-.284-3.772-.54-7.972-.497-10.14-3.725-1.08-1.608-1.27-3.728-.435-5.55.4-.822.903-1.543.368-2.432-.122-.213-.254-.388-.442-.507-2.17-1.343-4.686-2.39-5.792-4.538a5.64 5.64 0 0 1-.573-3.345s.122-.765.4-1.426l-.057.13.143-.44c1.63-5.1 2.93-10.405 3.38-15.66l.012-.154.007-.08.01-.178v.13l.014-.337.023-.305.002-.032-.002.032c-.001.026-.001.07-.001.14l.006-.123V28.12 28.097c-.004.02-.008-.08-.008.175l.003-.17c.017-.214.02-.215.02-.215l.052-.408.006.026c.006-.023.013-.06.013-.06l-.035.355.095-.762-.048.198.02-.14zm95.577.242l-.025-.126s.013.072.025.126zM16.435 11.42l-.043.03-.023.016.066-.046zm41.56-9.865z"/><g fill-rule="nonzero"><use xlink:href="#B"/><path d="M42.414 108.06c9.048 0 14.456-6.084 14.456-13.416 0-7.384-5.408-13.416-14.456-13.416S28 87.26 28 94.644c0 7.332 5.356 13.416 14.404 13.416zm0-6.708c-4.004 0-6.552-2.756-6.552-6.708 0-4.004 2.548-6.708 6.552-6.708s6.604 2.704 6.604 6.708c0 3.952-2.6 6.708-6.604 6.708zm25.74-14.872v-4.576H60.5v25.48h7.644V93.968c1.508-3.068 5.408-5.096 9.464-4.784V81.28c-4.004-.052-7.332 1.56-9.464 5.2z"/><use xlink:href="#B" x="76.752"/><path d="M123.17 81.228c-3.64 0-6.24 1.3-8.268 3.848V70.984h-7.644v36.4h7.644V91.368c1.768-2.236 3.692-3.328 5.98-3.328 2.548 0 4.212 1.508 4.212 3.9v15.444h7.644v-16.12c0-6.084-3.536-10.036-9.568-10.036zm27.404 26.832c9.048 0 14.456-6.084 14.456-13.416 0-7.384-5.408-13.416-14.456-13.416S136.17 87.26 136.17 94.644c0 7.332 5.356 13.416 14.404 13.416zm0-6.708c-4.004 0-6.552-2.756-6.552-6.708 0-4.004 2.548-6.708 6.552-6.708s6.604 2.704 6.604 6.708c0 3.952-2.6 6.708-6.604 6.708zm18.096-31.408h7.644v37.44h-7.644zm31.824 11.96v3.172c-1.924-2.392-4.732-3.848-8.372-3.848-7.072 0-12.168 5.512-12.168 13.416 0 7.852 5.096 13.416 12.168 13.416 3.64 0 6.448-1.508 8.372-3.848v3.172h7.644v-25.48h-7.644zm0 16.224c-1.56 2.236-3.64 3.276-6.084 3.276-4.108 0-6.604-2.756-6.604-6.76 0-4.056 2.496-6.76 6.604-6.76 2.444 0 4.524.988 6.084 3.276v6.968zm30.836-9.516v-6.708h-8.372v-7.8h-7.644v7.8h-4.264v6.708h4.264V99.22c0 6.084 4.056 8.84 9.516 8.84 2.496 0 4.316-.416 6.188-1.248v-6.604c-1.508.728-2.86 1.092-4.472 1.092-2.132 0-3.588-.884-3.588-3.12v-9.568h8.372z"/></g></g><defs ><path id="B" d="M15.582 108.06c5.564 0 9.932-2.652 11.804-6.916l-6.136-3.276c-.936 2.132-2.912 3.38-5.616 3.38-4.264 0-6.5-2.808-6.5-6.604 0-3.848 2.184-6.604 6.448-6.604 2.652 0 4.628 1.248 5.564 3.328l6.136-3.224c-1.872-4.264-6.24-6.916-11.908-6.916-8.892 0-13.988 6.032-13.988 13.416s5.148 13.416 14.196 13.416z"/></defs></svg>
</i>
</a>
</h1>
</div>
</header>
<main id='corcholat-main' role='main'>
<div class='wrap' id='corcholat-main-wrap'>
<div class='main--content'>
<div class='wrap'>
<h2>Error 404: No pudimos encontrar la página que buscabas</h2>
<p>
<a href='/'>
Volver al home
</a>
</p>
</div>

</div>
<aside class='main--aside'>

<div class='sidebar-component'>
<div class='wrap'>
<div class='subscribe-box'>
<p>Suscríbete para recibir los artículos en tu email.</p>
<form action="/suscripcion" accept-charset="UTF-8" method="post"><input name="utf8" type="hidden" value="&#x2713;" /><input type="hidden" name="authenticity_token" value="+TmMmrO+HEt/Rbm4gk1dlDv35sZLSKkSXppv/s5HnezwztCQezxJKjXLz3CunVZw//gJJVDhUR2AD+vh7KGLpw==" /><div class='sub-input inputbtn-combo nobg'>
<input class="inputtext inputemail" placeholder="abc@empresa.com" required="required" type="email" name="suscripcion[email]" id="suscripcion_email" />
<button class='nobg'>
<i class="svgicon" style="width: 10px;"><svg xmlns="http://www.w3.org/2000/svg" data-name="Layer 1" viewBox="0 0 100 100" x="0px" y="0px"><title>Forward</title><path d="M97.64,44.1,64.72,11.18a8.06,8.06,0,1,0-11.4,11.39L72.78,42H8.06a8.06,8.06,0,0,0,0,16.12H72.6L53.32,77.43a8.06,8.06,0,0,0,11.4,11.39L97.64,55.9A8,8,0,0,0,100,50.2a1.27,1.27,0,0,0,0-.2,1.41,1.41,0,0,0,0-.2A8.07,8.07,0,0,0,97.64,44.1Z"></path></svg>
</i>
</button>
</div>
</form></div>
</div>
</div>
</aside>
</div>
</main>
<script src="/assets/application-7f94d62778f0ea3ffbb3fe7ecd451c7763f6fda0370977ffbd3ee4fa8468a98b.js"></script>
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-65111-5"-></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());

  gtag('config', "UA-65111-5");
</script>

</body>
